How can Rheology be used more effectively in manufacturing? Kumar Jeetendra | May 5, 2022 The study of flow and deformation of materials is known as rheology. Rheometers are widely used to measure the rheological properties of fluids. Under the influence of an external force, or stress, a body’s deformation and flow are measured as strain or strain rate, respectively. As a result, rheology is also known as the study …