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    Cytotoxicity

    BAT study dissects the toxicological effect of nicotine pocket items

    New research by BAT suggests that contemporary oral goods (MOPs) revealed lower toxicity reactions in certain assays than traditional cigarettes. Scientists analyzed the toxicological impact of one of BAT’s nicotine pouch products, previously called Lyft and now called Velo, in an in vitro laboratory-based test. Velo was found to be less biologically active than cigarette